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About Alaska Airlines

A Quick Overview of Alaska Airlines

Alaska Airlines is a leading American airline known for its strong commitment to customer service, innovation, and sustainability. Headquartered in Seattle, Washington, Alaska Airlines has grown from a small regional carrier in the 1930s to one of the most respected names in North American aviation. With a rich legacy of over 90 years, Alaska Airlines continues to connect people and communities with care, reliability, and a passion for service.

Operating one of the most comprehensive domestic networks in the United States, Alaska Airlines flies to over 120 destinations across the U.S., Mexico, Canada, Costa Rica, and Belize, and has built a reputation for its operational excellence, loyalty rewards, and forward-thinking culture.

Our Mission

To create an airline people love. We do this by offering safe, reliable, and friendly air travel, focusing on affordability and exceptional customer experience.

Our Vision

To be the most caring airline in the sky by delivering genuine hospitality, empowering our people, and leading in environmental responsibility.

Our Story

Founded in 1932, Alaska Airlines began as McGee Airways, flying a single three-passenger plane in Anchorage, Alaska. Over the decades, through strategic growth and mergers—including the significant acquisition of Virgin America in 2016—Alaska Airlines has evolved into the fifth-largest airline in the United States by passenger traffic.

Known for its pioneering spirit and community-driven approach, Alaska Airlines has long embraced technology, innovation, and employee empowerment as keys to its success.

Network and Partnerships

With hubs in Seattle, Portland, San Francisco, Los Angeles, and Anchorage, Alaska Airlines connects the West Coast with key destinations across North America and beyond. Whether serving small towns in Alaska or major urban centers like New York, San Diego, and Washington D.C., Alaska Airlines ensures reliable and customer-friendly air service.

Alaska Airlines is also a proud member of the oneworld® alliance, offering seamless global connectivity with partner airlines such as American Airlines, British Airways, Japan Airlines, and Qantas. This partnership expands customer access to more than 1,000 destinations in over 170 countries, with shared benefits like lounge access, priority boarding, and mileage redemption across carriers.

Our Fleet

Alaska Airlines operates a modern and fuel-efficient fleet of Boeing 737 aircraft for mainline service, alongside Embraer E175 jets operated by regional partners under the Horizon Air and SkyWest brands.

The airline is continually investing in newer aircraft and cutting-edge aviation technology to reduce its carbon footprint and improve passenger comfort. The interior design features power at every seat, mood lighting, high-speed Wi-Fi, and an award-winning in-flight entertainment system.

Customer Experience

Alaska Airlines is recognized for delivering a premium yet approachable experience that reflects Pacific Northwest values — warm, inclusive, and forward-thinking. Key elements of the Alaska experience include:

  • Mileage Plan®, consistently rated as one of the best airline loyalty programs
  • Alaska Lounges, offering a relaxing pre-flight experience in select airports
  • Generous change and cancellation policies
  • Premium Class seating for extra legroom and early boarding
  • Sustainably sourced onboard food and beverages

The airline has earned top rankings in on-time performance, customer satisfaction, and overall value from organizations such as J.D. Power and AirlineRatings.com.